Disengaged. Poor attitudes. Unmotivated and unenthusiastic.
These are the types of employee complaints I hear from frustrated managers all the time. They feel like their employees simply don't care about the company or the quality of their work. But worst of all, they feel helpless and stuck, unable to enact true change.
What many of these managers overlook is that they actually have the power to right the ship and alter this destructive dynamic. It takes some deep digging and hard work, but it's well within their capabilities. Instead of falling into the trap of blaming employees' attitudes on generational differences or ineffective hiring practices, managers and leaders must identify the root cause of the issue and take immediate action.
Here are seven reasons why your employees don't care and what you can do to fix it.
1. No connection to the company.
Most of us aren't independently wealthy and need to work for a living. This reality doesn't have to be a negative thing though, but it can be if employees don't feel any connection to their position and company beyond a paycheck.
Employees need to know that they play an integral role in the successful proliferation of the company's vision, mission, and purpose. They need to connect with these ideals and have a greater motivator than just money. Unfortunately, as many as two-thirds of employees are unable to make this connection.
Fix It: Integrate your company's vision, mission, and purpose into everything you do. Make sure employees understand how their specific role impacts the overall trajectory of the company and help maintain this connection by providing ongoing opportunities for personal and professional development and career advancement.
2. Nobody cares.
It's every manager's dream to have a team who truly cares about the company, each other, and the customers they serve. While that may seem like a pipe dream, it shouldn't be. But it is an initiative that has to start at the top.
Whether intentionally or unintentionally, when management exudes a "do not care" attitude, it's more likely than not that the employees will eventually follow suit — or find a job elsewhere. Your top employees may hang on for a bit longer, hoping that things turn around, but they're not going to continuously put forth their best effort if leadership isn't either. It's human nature.
Fix It: First and foremost, leadership must take pride in their role and genuinely care about the wellbeing of the company and crew. By putting in the time and energy to build relationships with and coach and mentor each team member, this routine demonstration of kindness sets an invaluable example for others. Plus, it improves the work environment and culture as well as bolsters the work ethic of the team.